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Economic Definition of conglomerate merger. Defined.

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Term conglomerate merger Definition: The consolidation under a single ownership of two separately-owned businesses, in totally, completely separate industries. An example of a conglomerate merger would be an athletic shoe company merging with a soft drink company. A conglomerate merger should be contrasted with horizontal merger -- two competing firms in the same industry that sell the same products; and vertical merger -- two firms in different stages of the production of one good, such that the output of one business is the input of the other.

 

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